how google ads work, Google Ads is an online advertising platform that allows businesses to create ads that appear on Google Search and other Google-affiliated websites. Google Ads operates on a pay-per-click model, in which businesses pay a fee each time one of their ads is clicked. Google Ads offers businesses a way to reach potential customers who are searching for products or services that they offer. When a business creates an ad on Google Ads, they choose keywords that they think potential customers will use when searching for their product or service. When someone searches for one of these keywords, Google may show the business's ad at the top of the search results. businesses only pay when someone clicks on their ad

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